The Gambia is strategically located on the African tip of the Atlantic Trade Triangle, making it easy access to Europe and the United States. It is the smallest country in Africa with a population of about 1.4 million. The Gambia is a democratic country with a good governance record. The socio-economic peace and stability in The Gambia has made it attractive for investors. The Gambia has initiated policies to facilitate trade and consolidate development potentials to help transform it from agrarian economy into a modern, middle-income service and export oriented nation.

The Gambia's "Vision 2020" blueprint envisions the will and aspiration of its people and Government to transform the country into a financial center, a tourist paradise, a trading export-oriented agricultural and manufacturing nation, thriving on free market policies and a vibrant private sector sustained by a well-educated, trained skilled healthy, self reliant and enterprising population. The Gambia has a huge potential by virtue of its infrastructure and laws governing the establishing of business is that it is very easy to organize and plan logistics for business. Furthermore, the airport, seaport and most of the business belt are located in the capital Banjul which is very easy to access. All these facilities have made The Gambia an attractive place to invest. Setting up a business is very simple and easy. The charges for setting up a business are reasonable and comparatively cheap.

To set up a business one can either:

1. Register a business; or
2. Incorporate a company

Registration of business:

1. Complete a business registration form
2. Payment of business registration fee
3. Payment of an income tax deposit
4. Obtain a trade licence from the local council
5. Register business at the Department of State for Justice
6. Start business

or

Incorporate a Company:

1. Complete company forms
2. Payment of stamp duty for the stamping of the forms
3. Payment of an income tax deposit
4. Payment of business registration fee
5. Payment of payroll tax and income tax deposit
6. Payment of incorporation fee

The Gambia is also a popular destination for tourist especially Europeans, it is also a well-known place for weddings. Quite a number of tourists come to The Gambia for their weddings and honeymoon. Apart from the Beautiful scenery for wedding photographs, the cost of weddings in The Gambia is cheap.